S3 E1: HILTON CARTER – PLANT STYLIST
Hilton’s “one for the real” is interior design and plant styling. With nearly 200k Insta followers, it appears his passion is resonating with others. As importantly, it’s making him feel fulfilled, challenged, and happy.
He wasn’t complaining about his “day job” in advertising. Quite the contrary, actually. He felt the combination of doing what he’s trained for—writing, photography, and directing—and what he’s found an outside passion for is making him feel better than ever.
We’ve never met a plant stylist before, but we’re glad we did! We learned so much from Hilton about designing with plants, but even more about being a professional creative. Here are Three Big How’s from the author of Wild At Home and a great guy:
THREE BIG HOW’S
IT’S NEVER TOO LATE
If you don’t feel you have a true creative calling, maybe you just haven’t found it yet. Hilton has worked successfully in photography, filmmaking, and advertising for a long time, but he didn’t work in interior design and plant styling until he was into his 30’s. (And, contrary to the evils some often talk about, social media is actually a way to show your true self in a much broader way than ever possible in the past. So once you find that calling, put it out there!)
You want to be a plant stylist? You better understand what caring for plants means. Most creatives aren’t working with living things, so this is a very new piece of advice. Yes, you’re giving people the aesthetic but also the expertise and advice that will help their plants thrive.
SAY YES TO EVERYTHING
Hilton says “yes” and figures out the details later. That’s how he believes you’ll be able to capitalize on opportunities big and small. So if you’re just starting out, say “yes” to build your portfolio. And if someday you’ve published a book, say “yes” to the opportunity to do a podcast to promote it.